ETTA 2007 Sales Package - Group Tour Manual

East Texas
Group Tour Manual
Tourists by the Busloads!
25th East Texas Group Tour Manual, Texas' Premier Group Travel Planner

ETTA has published the East Texas Group Tour Manual since 1982. The Tour Manual helps promote member supported FAM tours as well as subsequent tours the operators may sell. The manual contains basic information, itineraries and a calendar of events. 3,000 Group Tour Manuals are mailed to tour operators in 50 states and Canada.

The Association may host two groups of tour operators each year in February with sufficient support from ETTA members. ETTA produces the FAM tours by obtaining motorcoaches and soliciting participation from qualified tour operators. These tour operators sell bus tour packages to groups. They represent banks, AARP, church groups, American Bus Association (ABA), National Tour Association (NTA), plus private companies and others. Our tours for operators are known as FAM (familiarization) tours, giving the operators the opportunity to familiarize themselves with what East Texas has to offer. The operators come to "see what they can sell."

Through our membership in BankTravel and American Bus Association, we provide hundreds of active leads to help you tap into the fun potential of the group tour market. ETTA may also hold marketplaces where chamber, convention, tourist bureau, lodging, dining and attraction hosts can visit with tour operators face-to-face.

Tour Manual Ad Sizes

2008 Group Tour Manual Display Ad Rates
Includes DISPLAY AD on web site www.easttexasgrouptours.com


Size	4-Colors

Full Page	$6,295
1/2 Page	$5,195
1/4 Page	$3,355

Display Ad Rates include all Associate Member Benefits.

East Texas Tourism Association
100% Supported by Member Advertising

Waltz Across East Texas Familiarization Tour

ETTA Group Tour Manual
Co-op Advertising Rates

Rates for Business Advertisers Only
(Motels, Restaurants, Museums, Events, etc.)

Business Listing - $350
Add Photo - $300

ETTA ASSOCIATE MEMBERSHIP
(Minimum Rate — $300
Includes associate status with meeting discounts and goingplaces@etta.com newsletter, 25-word listings in Guide and 25-word listings in Fun Map. Receive 100 copies each of the ETTA Vacation Guide & Fun Map for individual distribution.

(For more information see East Texas Vacation Guide Rates)

CO-OP INTERNET RATES
- www.easttexasguide.com
40-word listing plus Guide display ad on internet
Add an addt'l $100 for link out to your web page or no charge when displaying ETTA link on your site.

ETTA DESIGN CHARGES
for Co-op Advertisements
New and Revised ads...$45/hour
(No Charge for 1-time type change only).

Advertising Schedule/Deadlines
26th Edition East Texas Group Tour Manual
3,000 copies
CONTRACT
50% prepayment due at signing
AD Materials and Editorial
Due 30 Days After Signing of Contract
Tour Manual Publication Date
OCTOBER 2007
Payment Balance Due
October 1, 2007

QuarkXpress preferred. See production page for ad printing specifications and technical/material requirements.

See the Program 2008 Official Contract for terms and conditions. 48k. Requires Adobe Acrobat, available free from Adobe website.